Have You Heard of This? "FRS Announces Official Sponsorship Of 2012 Reebok CrossFit Games"

This was an interesting article that popped up on my Google alerts tonight. I had seen the FRS brand at the Regionals in Canton but I really didn't know much about it.  


A Crossfit Executive says, ""We're thrilled to have FRS support the CrossFit Games," said Steve Weiss, Corporate Development, CrossFit, Inc. "The relationship with FRS was a natural fit given the emphasis they place on trying to maintain a healthy lifestyle. We believe the Games are the ultimate test of fitness, and partners like FRS help support our search for the fittest man and woman on earth."

What is FRS?, " About The FRS Company. The FRS Company produces a full line of Healthy Performance(TM) products, including ready-to-drink beverages, chews, powdered drink mixes, shots and concentrates. FRS® products use the super antioxidant quercetin, found naturally in many fruits and vegetables, which has been shown in multiple clinical trials to provide sustained energy, increased endurance, and immune system support.

And finally, what is QUERCETIN: (from Wikipedia: http://en.wikipedia.org/wiki/Quercetin)

What do you think? Have you heard of this before?

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